Since its launch, TikTok has maintained a huge following on social media, profiting from its initial notoriety as users flocked to its lighthearted, short-form content. Your TikTok marketing plan should account for the wealth of revenue opportunities that TikTok presents because to its recent spike in popularity.
With the help of devoted subcultures like #BookTok and trends like #TikTokMadeMeBuyIt, brands are positioning and selling their goods and services to TikTok audiences in original and genuine ways. You too may do this by producing brief, informative, and interesting videos that directly appeal to the interests of your viewers.
However, where do you even start? The top 15 methods for making money on TikTok are broken down in this article, which has been updated to reflect the creator fund adjustments that were revealed in November 2023.
1. Sign up for the Creator Fund and TikTok Creativity Program.
TikTok has provided its most well-known creators with a scheme to monetize content since 2020. TikTok revealed in November 2023 that, depending on your geographical location, there would be modifications to how this operates. Starting on December 16th, TikTok will be discontinuing the Creator Fund for users in the US, UK, Germany, and France in favor of the Creativity Program.
According to TikTok, the new fund will let producers in these nations to get paid more for longer-than-minute video submissions. Users need to have 100,000 views in the last 30 days and at least 10,000 followers in order to participate. Views and other TikTok interaction measures will also be used to determine earnings.
Are you a Spanish or Italian creator? Users can still make money from their profiles in these nations by using the TikTok Creator Fund. In order to become a part of the program and start earning money from the platform, creators must meet certain requirements. Members of the Creator Fund are compensated according to the quantity of interactions their content receives.
2. Examine affiliate marketing
Affiliate marketing programs allow businesses and entrepreneurs to market and sell another company's goods or services in exchange for a commission.
You must make sales online in order to be a profitable affiliate marketer. Concentrate on endorsing goods that most closely fit your intended market. Make interesting films introducing affiliate items, emphasizing their benefits and the reasons you think people should buy them. Try endorsing companies that you believe in and enjoy, and share affiliate links or codes to monitor purchases that are impacted by your account.
You will get paid by the brand a commission if one of your followers purchases something using the code or link supplied. It is not permitted for personal accounts on TikTok to include clickable links in the description of videos. However, you can request that followers enter unique codes throughout the checkout process or copy and paste links into their browsers. You can make a free webpage with affiliate links and information about products you want to promote by using websites such as Beacons. You can include a link in your bio if you have a business account.
If you work as an internal marketer, establish an affiliate marketing program with precise rules and participation instructions. Encourage participation from TikTokers who share the same values as your brand and target market. Urge affiliates to endorse goods and services that most closely fit your objectives and target market. The most crucial thing to do is set up a tracking system so you can keep an eye on commission payments and affiliate performance.
3. Expand and market accounts on TikTok
It could take months for a TikTok account to flourish organically. But, if you want to increase your following right away, you can purchase an existing account.
In order to generate revenue from TikTok accounts, producers had to concentrate on specialized subjects that have a long-term customer base. The customer will find it simpler to keep up similar content publishing and sustain following engagement as a result.
Companies thinking in purchasing a well-established account ought to do their homework. You might not get the desired result from an account that has a large number of followers but little engagement. Additionally, make sure the material fits your aims and brand and that the account caters to the people you want to reach.
